News

Cricket Strategy: What we heard report

17 March 2025

Thank you to everyone who responded to the survey that closed earlier this year. In total, 325 people answered the community-wide survey. You offered us important insights into cricket participation trends, facility satisfaction, access challenges, and future development needs.

Optimus SBR, the consulting firm supporting the development of the Cricket Strategy, has shared the survey results. Here are some highlights.

Survey highlights

A six-week community-wide survey was held to gather valuable feedback on topics such as facility conditions, availability, and perceived barriers to participation.


Your feedback identified four key areas of focus:

What's next?

This project is now closed.

Thank you once again for sharing your ideas and feedback with us. Optimus SBR will now work together with Cambridge, Kitchener and Waterloo staff to develop strategic directions for cricket in each of the municipalities. This will be based on what we heard through the survey and focus groups, as well as the consultants' interviews with City staff and research on cricket opportunities in other municipalities.

If you have any questions, please contact the project team:

Don Crowder

Supervisor, Sport Development and Facility Booking

Email

519-623-1340

Julie Doherty

Coordinator, Sport Development

Email

519-741-2345

(TTY:1-866-969-9994)

Darren Carter

Coordinator, Sports and Recreation

Email

519-747-8647

(TTY: 1-866-786-3941)